KEW GARDENS - SPECULATIVE WORK
November 2024
 

Created as part of an ongoing self-initiated series titled What if I worked with…, which explores hypothetical collaborations with dream clients while addressing subject gaps within my portfolio.
 

The first in the series focuses on Kew Gardens, for which I developed a conceptual campaign centred around their Funganarium. The project includes a fully realised visual identity and campaign artwork designed to translate across both physical and digital environments.
 

An animated version of the campaign was also created for use across social media platforms, extending the reach and adaptability of the concept. The project gained significant traction online, achieving semi-viral reach across multiple platforms such as LinkedIn and Instagram.